Building a Great Online Reputation
It used to be that a retailer built a solid reputation with quality merchandise, friendly service and a charming smile. Today’s world is more...
The Challenges of Hiring the Right Employee
It’s been said that the dynamics between folks across the cigar industry are more like family than business. For many tobacconists, hiring employees isn’t...
It’s Wise to Accessorize
We all agree; cigars sell. That’s why we’re in this crazy business.
We love cigars. We love selling them. We love buying them, and of course we love...
Emerson’s Cigars
There’s a third-generation chocolatier in Italy, Giovanni Ferrero, who said, “Tradition is like a bow. The more we stretch the bowstring, the farther we...
Mombacho Moment
It seems rather appropriate that an idea was born atop Mombacho volcano. Indeed, Mombacho, whose name means “mother of our land,” gave birth some...
Adventures in Marketing
Are your store sales lagging behind expectations? Or perhaps you’re looking for ways to enliven your store’s atmosphere and make it the happening place...
Bayou Tobacco
In her wildest imagination, Sarah McCauley never dreamed of owning a premium tobacco store, but sometimes opportunities that might seem out of reach are...
Firm Foundation
“Tobacco is like a baby. Gotta keep it warm. Keep it sheltered … all the time care. All the time work … and in...
Nat Sherman: A Retailer’s Manufacturer
Some people just have it—that natural instinct for seizing opportunity. Some see danger and play it safe; others see possibilities and take the risk....
Perseverance Pays: Cornelius & Anthony
Though Cornelius & Anthony might only be two years old, the fledgling premium cigar company can trace its lineage in the tobacco world to...