The Trust Factor
A lot has been said and written about vaping in the U.S. While you may believe it’s a newer phenomenon or a passing fad,...
The Essential Guide to Writing Better Press Releases
Do you want to get the word out about your company’s latest release or its latest breaking news item? The press release remains the...
Making Collaborations Work
Collaborations are not uncommon in the premium cigar industry. Collaborations have led to some of the industry’s most exciting and most talked about creations...
Patent Wars
When you go to buy something in a store, do you like having a choice in what you’re shopping for? Of course you do—,...
A Sales Crash Course
For Juan Lopez, sales is second nature. Lopez spent 14 years working as a sales representative before taking on a management role within Gurkha...
DIWP
Like many in the cigar industry, Eddie Tarazona is running what many would consider to be a small business. His brand, Tarazona Cigars, has...
Think Big, Act Small, Fail Fast, Teach
NFTs, networking, strategic partnerships—these are all buzzwords you’re likely to encounter on any given day while scrolling through social media. They are also the...
Choosing the Future: Michael Zercher and 22nd Century, Part 2
Part 2 of the May/June 2022 cover story from Tobacco Business featuring Michael Zercher. For part 1, click here.
Bringing VLN to the Market
VLN is...
Synthetic Nicotine Products: What Happens Now?
During his nomination hearing before the U.S. Senate Health, Education, Labor and Pensions Committee on Dec. 14, 2021, Robert Califf stated that he would...
Choosing the Future: Michael Zercher and 22nd Century, Part 1
How do you deal with a problem? Are you the type who tries to find a work-around? Or do you turn your blinders on...
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