Vapor Technology Association Conducts Viral Campaign

Business owners and customers team up to save vapor

vapor technology association

Advocating on behalf of midsized and large vapor manufacturers, wholesalers, retailers, and their customers, the Vapor Technology Association (VTA) recently concluded a viral social media campaign to push Congress to pass legislation to protect the burgeoning vapor industry. In the effort, more than 665 people and businesses supported a “Thunderclap” carrying the message “Vapor is under attack! Join the #WeAreVapor campaign and tell Congress to #SupportColeBishop!” to nearly 900,000 people across the country.

“The grassroots response to our message was tremendous,” says VTA National Legislative Director Tony Abboud. “Millions of people across the country use vapor devices as a safer alternative to tobacco, and in doing so support small businesses in every state. We want Congress to hear our message and act to support the Cole-Bishop Amendment, legislation that would amend the predicate date and demand that FDA implement battery standards to protect consumers, while continuing to regulate vapor products under the existing Deeming Regulation.”