Tabacalera USA is patterning with Boutique Blends Cigars, the maker of premium hand-rolled cigars brands that include Aging Room, La Boheme and Oliveros. Altadis U.S.A. will begin distributing these and other Boutique Blends Cigars soon. In the longer, Boutique Blends will be fully integrated at a later time.
“Rafael Nodal, who has led the Miami-based group since 2002, will support our premium cigar Altadis U.S.A. business. Rafael will focus mainly on product quality and innovation, on strategic relations with our trade customers and bring and mortar operations, and other areas in the company,” said Javier Estades, head of cigar operations for Tabacalera USA.