To commemorate the company’s 30th anniversary, Gurkha has released the Gurkha Treinta 30 Year Anniversary cigar. The cigars are made by Aganorsa Leaf in Nicaragua, and they will be available in three sizes: Robusto (5 x 52), Toro (6 x 54) and Magnum (6 x 60). The cigars come in 21-count boxes, and the first 1,000 boxes of each size will be released in limited-edition commemorative boxes. Gurkha Cigars has also introduced a beautifully elegant tin that houses five of the Toro-sized Treinta cigars.
Treinta 30 Year Anniversary cigars are made from an Ecuadorean Habano rosado wrapper, an Aganorsa Leaf Corojo ’99 binder, and a filler blend of Corojo ’99 and Criollo ’98 tobaccos grown in Esteli, Nicaragua, and Jalapa, Nicaragua. Gurkha Cigars is also releasing a limited-edition anniversary humidor that will include 50 Treinta Limitada cigars only available with the humidor. The humidor will retail for $800 and will include 25 Belicoso cigars (6 1/4 x 52) and 25 Figurado cigars (6 3/4 x 52).
“I always thought long-term from day one,” Hansotia reveals. “Most people think of a three-year plan. We think of a 30- to 50-year plan.”
Gurkha’s Treinta 30 Year Anniversary cigar will begin shipping in September 2019.
This story first appeared in the July/August 2019 issue of Tobacco Business magazine. Members of the tobacco industry are eligible for a complimentary subscription to our magazine. Click here for details.