Some additional findings from the survey:
What is the Most Important Attribute You Look for in a Vaping Device?
What is Most Important to You When Choosing an E-liquid?
How Did You Learn About Vaping?
80 percent of all former smokers surveyed say they switched to vaping to stop smoking, while 11 percent say to cut down cigarette usage.
This story first appeared in the July/August 2017 issue of Tobacco Business magazine. Members of the tobacco industry are eligible for a complimentary subscription to our magazine. Click here for details.
