While Micallef Cigars recognizes the importance of online retailers, especially to those consumers who do not have easy access to a tobacco retailer, the company maintains that while its products will be made available to brick and mortar retailers, some of these retailers have both a traditional store as well as an online store that they will sell through.
“Ultimate inventory enables the retailer to say ‘yes’ to the consumer asking for any vitola, and then Micaellef Cigars drops ships the product directly to the consumer,” the company states in its press release.
Micallef remains committed to the brick and mortar channel. The company offers a consumer-focused program called the Tasting Passport that encourages discovery and purchases of one of Micallef’s 16 different blends. As consumers complete the submit their Passport, they are eligible for prizes, including gift certificates to their favorite brick and mortar retailers.
For all the latest news and information on Micallef Cigars, visit micallefcigars.com.