PRODUCT PROFILE
MARCH/APRIL 2014
84
TOBACCO BUSINESS
MARCH/APRIL 2014
Arango Adds Private Label
“We are pleased to include Romeo & Julieta as the most recent addition in our new
‘Clasico’ series of premium cigars,” says Michael Gold, Arango Cigar’s president,
in announcing the company’s latest premium cigar offering. “Unlike the original
two Clasicos, which are patterned after General Cigar Company’s top-selling Ma-
canudo and Punch brands, Romeo y Julieta Clasicos are a product of Altadis USA.”
All three Clasico lines are made exclusively for Arango and have natural wrap-
pers. Their make-ups and blends are comparable to the Altadis and General Cigar
brands they are patterned after. Romeo y Julieta Clasicos are medium-bodied with
an Indonesian wrapper, while medium-bodied Punch Clasicos have an Ecuadorean
wrapper, and the mild-to-medium-bodied Macanudo Clasico features a Connecti-
cut shade wrapper.
The Romeo y Julieta Clasico frontmarks, like the original two lines, pay tribute
to notable Chicagoland areas: Mag Mile (5.5x44), Windy City (5x50), Bucktown
(6.125x52, Belicoso) and Gold Coast (6x60). Their suggested prices range from
$6.75 to $8.40.
Clasicos are presented in 15-count boxes, an affordable, space-saving and novel
feature of the line. “Another significant advantage for brick-and-mortar tobacco
shops is that Arango does not sell Clasicos to mail-order or Internet retailers,”
notes Gold, who adds that the full Clasico lineup is currently available. Arango
Cigar, 800-222-4427
Debuts From Davidoff
Davidoff has released two new assortments. Its “Inspirational Robusto” assort-
ment offers cigar aficionados an assortment of three exceptional cigar blends and
complex aromas. The new assortment features three cigars:
•The award-winning Davidoff Nicaragua Robusto, launched in late 2013;
• The “Millennium Blend,” which showcases Davidoff’s sophistication in blend-
ing and complexity of aromas; and,
• The “Puro d’Oro,” the first Davidoff Dominican Puro with its intense and com-
plex blend wrapped in a unique Yamasá wrapper.
The Davidoff “Short Pleasures” assortment offers four ideal cigars for those
short, relaxing moments in a hectic life. It includes a selection of Davidoff’s rich
blends that can be enjoyed in 30 to 45 minutes. Thanks to the different cigar for-
mats and blends, modern cigar lovers can discover and enjoy, depending on
their mood and the time of day, the milder “Entreacto” and “Grand Cru” No. 5,
or the richer and more intense Millennium Blend Short Robusto or Davidoff Puro
d’Oro Gorditos. The cigar strength indicator inside the assortment pack helps you
choose the right cigar for a specific occasion. Davidoff,
