PRODUCT PROFILE
MARCH/APRIL 2014
86
TOBACCO BUSINESS
MARCH/APRIL 2014
Royal Gold and Drew Estate Team Up
Royal Gold Cigars has partnered with renowned cigar manufacturer Drew Estate
for its latest premium, hand-rolled cigar release: Nirvana Cameroon Selection.
The new cigar features a luscious, light-brown, Rosado wrapper grown in the
Eastern province of Cameroon, Africa.
The origin of the Cameroon seed varietal is Sumatra Indonesia, which has
been grown in Africa for over 60 years. The balance of the blend consists of fill-
ers from Nicaragua, specifically Jalapa and Estelí, along with a portion from the
Jamastran region of Honduras. The binder is San Andreas tobacco from Mexico.
“The beauty behind the Nirvana blend is the combination of [a] Cameroon
wrapper and Nicaraguan filler leaves,” says Drew Estate co-founder Marvin
Samel. “Cameroon leaf is from Africa and is known for its sweetness and a natu-
ral sweet, spicy taste. Blending the strength, body, and richness of the Nicara-
guan tobacco with the Cameroon allows a nuanced and layered depth to really
come through. This is not an old-fashioned mild Cammy. Quite the contrary.”
The new Nirvana line is offered in five sizes, including a 6x46 Corona Gorda,
5x52 Robusto, 6x52 Toro, 6x54 Torpedo and finally, a 4x44 size called the “Si-
lencio.” The first shipment of Nirvana will be shipped in unique, limited edition,
wooden display boxes featuring beautiful silkscreen graphics. Royal Gold Cigars,
800-524-4406,
,
Styling from
Sapphyre Hookah
Sapphyre Hookah is an exciting new
line of flavored electronic hookah
from ECO-CIGS. With a rich metallic
finish, Sapphyre Crystal tip and 600
puffs of zero-nicotine flavor, Sapphyre
Hookah e-cigs appeal to a wide range
of adult customers—and delivers the
quality, margin and value retailers ex-
pect from the Sapphyre brand.
Sapphyre Hookah comes in eight
great flavors, including Blueberry
Mint, Mango Tango, Green Apple,
Strawberry Fields, Peach Passion,
Grape Explosion, Watermelon Heaven
and Chocolate Mint. Each Sapphyre
box includes five each of four flavors
at an MSRP of $8.99. ECO-CIGS, 855-
326-2447 (x106) or tony@eco-cigs.
com
