PRODUCT PROFILE
MAY/JUNE 2013
82
TOBACCO OUTLET BUSINESS
MAY/JUNE 2013
Stylin’ Wave
Now available in California, Louisi-
ana and Kentucky, Wave Collection
diversifies the discount cigarette
category and satisfies adult custom-
ers with its rich, smooth flavor and
stylish packs. Dressed to stand out,
Wave Collection’s design is a new
addition to the brand family and
complements the brand’s premium
quality American blend tobacco. It
gives adult smokers style without
compromise. Wave Collection is
available in a sleek 100mm round
corner box in two popular flavors:
Blue and Menthol Green.
Wave Collection is supported by
the JTI U.S.A. Field Force and of-
fers unique integrated marketing
programs typically associated with
premium brands, including consum-
er coupon mailings, exciting con-
sumer promotions and a dedicated
consumer website (
-
rettes.com).
Wave Collection’s sophisticated
packaging, premium quality, unique
marketing mix and affordable price
can help build loyalty and repeat
customers for your store. JTI U.S.A.,
800-966-9709
Diamonds, Rubies, Sapphires, Emeralds,
DjEEP…
Kretek International announces the new DjEEP Gemstone series of DjEEP lighters,
available after May 1, 2013. Each of the four lighters is decorated with a photomon-
tage of precious stones right from the jeweler’s velvet pouch. Boasting approximate-
ly 4,000 lights, DjEEP Gemstone lighters are reasonably priced and are available on
24-count upright displays and 36-count three-tier displays for front or back counter.
Ask for DjEEP Item Number DP9862 or DP9902. DjEEP Gemstone lighters will also
be available on DjEEP 108-unit counter merchandiser DPPPD1 starting in mid-May
alongside Marilyn Monroe and DjEEP Classic lighters. Kretek, 800-358-8100, salesin-
A Fresh Look
for Cuban Rounds
Kretek International, Inc. announces the introduction of a new
sealed-fresh package for their popular Cuban Rounds brand ci-
gars. The bright yellow-gold and black three-pack re-sealable
poly pouches keep the cigars fresh on the shelf for up to a year.
A standup display carton that houses eight pouches is available.
Cuban Rounds Sealed-Fresh three-packs will be available in
two popular premium sizes: Churchill (7x48) and Robusto (5x50).
Handmade in Nicaragua, Cuban Rounds premium cigars are bunched and rolled in
the Cuban tradition of combined long and short fill tobaccos in order to provide a
high quality cigar smoking experience without the higher cost of 100 percent long
leaf filler. Ventura Cigar Company,
