PRODUCT PROFILE
MAY/JUNE 2013
80
TOBACCO OUTLET BUSINESS
MAY/JUNE 2013
Cig
2
O Now
in Mini Size
Kretek International now offers a
new Cig2o Mini Series of king-size
disposable e-cigarettes. These new
disposable e-cigs have the size, look
and feel of a classic king-size (84
mm) cigarette, smaller than most e-
cigarettes, with the smoothness and
dependability that have made Cig2o
popular. Cig2o Mini disposables join
the full line of Cig2o rechargeable
and Cig2o Black Label Premium
disposable e-cigarettes. Designed
in the U.S. by Spencer Thompson,
president of Spark Industries, the
new Cig2o Mini e-cigs deliver up to
200 puffs of unsurpassed tobacco
and menthol flavors and feature
Cig2o’s patented atomizer technol-
ogy and 33 percent longer lasting
battery.
“Our goal is to expand the Cig2o
brand at a rate consistent with e-cig
category growth and in line with
consumer preferences,” explains
Kretek President and CEO Mark
Cassar. “Cig2o dependability and
consistent smoothness have gotten
us a loyal consumer following. It’s
a strong start in a competitive cate-
gory.” Kretek International, 800-358-
8100,
Introducing Integrity
Table 36 Cigars has just debuted “Integrity,” its second boutique cigar. In 2012, Table 36
Cigars launched the “Core Values” line, a boutique premium cigar named “Fellowship.”
Integrity is provided by Alec Bradley Cigars, creator of some of the world’s highest-
rated labels. The cigars are manufactured at tobacco and cigar legend Nestor Plasen-
cia’s Tabacos de Oriente factory in Esteli, Nicaragua. Integrity comes in the same four
shapes as Fellowship: Corona Gorda (5.5x46), Robusto (5x50), Toro (6x50) and their
proprietary V58 (6.5x58). Its soft-box press shape is comfortable in the fingers and
mouth, a seldom-seen but welcomed touch.
“Integrity complements the Fellowship line, bringing the number of shapes to four in
each of the two brands, for a total of eight choices,” said Bob Atchisson, founder and
president of Table 36 Cigars. “Our handmade, 100 percent long-filler Integrity is a multi-
region blend for complexity and depth of flavors. It features a wrapper of Jalapa (Viso)
that delivers Cuban strength and flavor from its Havana origin. The filler blend is Esteli
Viso, Condega Ligero and Jalapa Ligero. The double binder is Jalapa Seco and Esteli
Viso that routinely produces a two-inch ash. This cigar was blended for the smoker
who is looking for that robust and spicy Cuban taste. Entubado (tubed) arrangement of
the filler leaves assures free-flowing smoke and even burns.”
Integrity cigars are individually cellophane-wrapped and presented in high-quality
boxes of 20 cigars. The cigars will ship to selected retailers this May, with availability to
retailers in general over the summer. “By selling only to brick-and-mortar smoke shops,
we know smokers are getting the attention they deserve with our epicurean cigars,”
explains Atchisson. “They deserve proactive tobacconists who recognize the unique
qualities and appeal of Table 36 cigars, and sell them with confidence. I am equally
confident, and personally back them in assuring 100 percent customer satisfaction—
and thereby, customer loyalty.” Table 36, LLC, 314-341-0242,
Take a stand...
