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[ 54 ] TOBACCO BUSINESS INTERNATIONAL [ 01 / 02 | 17 ]
1.
BAHAMA MAMAS
SIZE ROLLOUT
Blend Maestro Company is rolling out Ba-
hama Mamas Cigars across the U. S. retail
marketplace in filtered 100s and handmade
Cigarillo, Corona and Robusto sizes. The
Bahama Mamas brand is under new own-
ership and will be exhibiting at Tobacco
Plus Expo (Booth 1045) in Las Vegas in Jan-
uary. Product rollout started in August of
2016 with Bahama Mamas 20-pack filtered
100s. Six flavors (full flavor, smooth, mint,
cherry, rum, and vanilla) of filter 100s and
the relaunch of larger sizes offer retailers a
unique brand for smokers.
Bahama Mamas Cigars are also coming
back in premium imported handmade siz-
es with flavor selection and adult smoker
value in mind. The brand is backed with
prepacked displays, trade advertising and
age-qualified social media. Bahama Mamas
702-418-3700,
2.
SWEDISH MATCH
BROADENS REACH OF
NICOTINE POUCH;
ZYN WILL BE AVAILABLE
IN A VARIETY OF FLAVORS
ACROSS THE WESTERN U.S.
Swedish Match plans to expand distribution
of ZYN, a “tobacco-free” nicotine pouch,
throughout the western U.S. ZYN is now
available for purchase in more than 4,000
stores in Arizona, California, Colorado, Ida-
ho, Montana, New Mexico, Nevada, Oregon,
Utah, Washington and Wyoming. The prod-
uct will also be sold to all participating states
in the U.S. through
“ZYN’s strong results in the introducto-
ry launch have consumers demanding it
in more stores,” explains Ryan Ganley, se-
nior brand manager for ZYN, U.S. division
at Swedish Match, which develops, man-
ufactures, and sells a wide range of tobac-
co products including General , Longhorn,
White Owl , Red Man, Fiat Lux, and Cricket.
“ Swedish Match is thrilled to bring such an
innovative product to additional states in
the U.S.”
Describing ZYN as a “game changer,”
Ganley says that the pouch contains nico-
tine derived from tobacco leaves and food
grade ingredients. ZYN is available in a va-
riety of flavors, including cool mint, winter-
green, cinnamon, peppermint, spearmint
and coffee. All flavors are available in two
strengths of nicotine, 3mg and 6mg, so that
users, who place the pouch under the upper
lip, can have a “level of control over their
experience.”
“ZYN offers consumers a clean, discreet
and convenient way to enjoy complete nic-
otine satisfaction,” he notes. “It can be used
anywhere without ever having to worry
about refills or batteries.” Swedish Match,
PRODUCT
PROFILE
[ 01 / 02 | 17 ]
1. 2.
TOBACCO