Fratello Cigars has announced the hiring of Zev Kaminetsky as its new vice president of sales. Kaminetsky is a cigar industry veterans with 15 years of experience working with companies including Camacho, Drew Estate and Royal Agio Cigars USA. Kaminetsky is set to begin at Fratello on Jan. 11, 2021.
In a press release, Fratello president and founder Omar de Frias commented: “I’ve known Zev since before I started Fratello. His professionalism, work ethic and family values fit right into our culture of hard work. I respect his commitment and the reputation he has worked so hard to build with the hundreds of brick and mortars and consumers he has come across with. I can’t be any more excited to welcome Zev to our small family.”
Kaminetski added: “I first met Omar on a trip thru the Washington, DC area with Jose Blanco while he still worked at NASA. I immediately recognized his passion for, as well as knowledge of, Premium Cigars & Tobacco. When he started Fratello Cigars a few years later, I knew it would not only be an amazing experience for him, but that his presence would have an instant & lasting effect on our industry. Watching what he has achieved in such a short time is a testament what he brings to the table, and I look forward to learning from him as we take the Fratello brand to the next level.”
