What is your store’s most popular pipe tobacco brand?
- Lane (miscellaneous.)
- Peterson
- Captain Black
- Cornell & Diehl
- Sutliff Tobacco
What is the most popular vapor, CBD and/or alternative product sold in your store?
- CBD (miscellaneous – cartridges, gummies, smokable)
- Puff Bar
- Smok
How do you typically find out about new products?
- Sales representatives/brokers – 65
- Directly from manufacturers – 57
Online media and ratings – 42 - Trade shows – 41
- From customers – 38
- Print magazines – 36
- From retailers – 14
- Podcasts/videos – 7
Does your business currently have an online store?
- Yes – 29.67%
- No – 70.33%
What digital marketing tools are you using within your business?
- Facebook – 76
- Email marketing – 59
- Instagram – 59
- Twitter – 24
- SMS – 18
- Video conferencing (Zoom, Microsoft Teams) – 15
- Podcasting – 9
- Snapchat – 4
- TikTok – 1
As a retailer, what is your most pressing concern going into 2021?
- COVID-19 (restrictions, shut downs, economic impact)
- OTP and excise taxes
- Product availability (supply chain disruptions, back orders)
- How to grow and promote business
- Regulations
This story first appeared in the January/February 2021 issue of Tobacco Business magazine. Members of the tobacco industry are eligible for a complimentary subscription to our magazine. Click here for details.