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As the company evolved over the next decade, it con-

tinued to focus on delivering quality and value with its

product lines. Today, its portfolio includes pipe tobacco

brand Kentucky Select and the value brand Buckhorn, as

well as cigarette tube and flavored pipe tobacco product

lines. East Carolina RYO also ventured into the vapor di-

vision with its Puff line of e-cigarettes, but the company

is currently taking a wait-and-see approach to that sector

of its business, explains Shango. “The company still does

some business, but we’re waiting to see what happens with

the FDA before we decide where to go from here with it.”

Like many manufacturers, East Carolina RYO is close-

ly monitoring developments through a lawyer in Wash-

ington, D.C. who provides weekly reports on regulatory

news. “Right now everyone is asking questions, but no

one has any answers,” says Shango. “Hopefully, there will

be some clarity under the new administration.”

In the meantime, he and his partners plan to continue

doing what they do best. “Our customers can count on

quality and consistency—the products we sell them today

will be the same tomorrow, in a month or in a year,” says

Shango. “We have top-rated tobacco buyers who have

been in this business a long time and [have] strict man-

ufacturing and quality-control processes. We are in this

business for the long haul. We will fight for our business

and do whatever it takes to make the FDA happy with

what we’re doing now and in the future.”

TB

Our customers

can count on

quality and con-

sistency—the

products we

sell them to-

day will be the

same tomor-

row, in a month

or in a year,

Flavored Kentucky Select Pipe Tobacco

is available in cherry, vanilla, whiskey,

black Cavendish, natural and rum.

[ T O B A C C O B U S I N E S S . C O M ]

TOBACCO BUSINESS

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