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[ 92 ]

TOBACCO BUSINESS

[

JULY

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AUGUST

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17 ]

ELECTRIC

ALLEY

Vapor Laws Go

‘Whac-A-Mole’

Local legislation continues at a fast clip.

BY RENÉE M. COVINO

social sources such as older friends, parents and strangers

to obtain tobacco products. All that a flavor ban does is

punish law-abiding retailers and cause adult consumers to

drive to a nearby town or city to not only buy their pre-

ferred tobacco products, but gasoline and other products

as well, further harming law-abiding retailers.”

However, there is some hope. In April, during the U.S.

Senate Committee on Health, Education, Labor and

Pensions’ hearing on Dr. Scott Gottlieb’s nomination as

U.S. Food and Drug Administration (FDA) commission-

er, some senators expressed concerns that flavored vapor

products could lure adolescents into experimentation,

but Gottlieb declined to commit to a ban on flavored

vapor products.

“I recognize there is a line here somewhere,” he said,

adding that questions persist around when the devices

could aid smoking cessation and when they might serve

as a gateway to adolescent smoking. “I think a proper-

ly constructed and overseen regulatory process should

have the capacity under the authorities Congress gave

the agency to make these determinations.”

Trying to keep up and subdue local vapor laws is a bit

like beating down the varmints in a round of Whac-

A-Mole but with one obvious distinction: The popular

arcade game is considered a fun pastime.

Local legislation surrounding vapor continues to pick

up speed, popping up faster and more furiously across

the country. Currently, the top two local legislative con-

cerns regarding vapor-related ordinances, as identified

by the National Association of Tobacco Outlets (NATO),

include flavor bans and higher legal age restrictions.

Flavor Under Fire

Flavor bans are one of the fastest-growing proposed

restrictions on the local level, with many cities and

counties in key areas around the country attempting to

prohibit the sale of flavored tobacco products, including

flavored e-cigarettes and vapor.

“However, these bans are misplaced because, for the

vast majority of the time, retailers are not the source of

tobacco for underage youth,” maintains Thomas Briant,

executive director of NATO. “Rather, most youth rely on

All that a

flavor ban

does is punish

law-abiding

retailers and

cause adult

consumers

to drive to a

nearby town

or city to buy

their preferred

tobacco

products.