8 / 118
COVER STORY
34 |
JD ON
REINVENTING
DREW ESTATE
Jonathan Drew
returns to lead the
rebirth of an icon.
FEATURES
10 |
IPCPR
PEEK-A-BOOTH
Take a sneak peek
at a few show floor
highlights.
16 |
LIGHTING UP
IN VEGAS
Heading to Las Vegas
for the IPCPR show?
You’ll want to check
out these four standout
cigar lounges and bars.
Plus:
IPCPR Show
Schedule
OTP/PIPES/RYO
28 |
PIPES
UNLIMITED
Scandinavian Tobacco
Group Lane Ltd.’s use
of research and data
helps the company sell
products in tobacco
categories that are in
a state of decline. That
same data can help
your retail business
prosper in today’s
business landscape.
PREMIUM
CIGARS
42 |
GENERAL
CIGAR’S MACANUDO:
THE EVOLUTION OF
AN ICON
How passion and
commitment to consis-
tency helped create
a legacy brand.
48 |
INVESTING IN
INNOVATION
Davidoff of Geneva
North
America provides
a preview of what
retailers can expect
from them at this year’s
IPCPR show, as well
as steps the company
is taking to reaffirm its
commitment to its re-
tail partners in the age
of FDA regulations.
52 |
PLASENCIA
CIGAR: THE SOUL
OF THE TOBACCO
INDUSTRY
After five generations
of growing great tobac-
co and making iconic
cigars, the Plasen-
cia family enters a new
chapter with the launch
of its own brand.
58 |
A PREMIUM
PARTNER
Santa Clara’s offering of
premium cigars and pro-
prietary brands makes
it a strong partner for
wholesalers and tobac-
conists in the U.S.
64 |
AVANTI: AN
AMERICAN DREAM
Avanti Cigar Company
strives to provide the
market with premium
products at affordable
prices that maintain the
company’s Italian roots.
68 |
JM TOBACCO:
20 YEARS & GOING
STRONG
After celebrating
his 20th year in the
cigar business, Anto
Mahroukian is gearing
up for grandfathered-in
growth.
72 |
RETAIL CIGAR
LOUNGES: SELLING
SAFE HAVENS
To evolve by branding
or not? Three lounge
operators share how
they approached that
pivotal question.
82 |
KLAFTER’S:
ADAPTING TO THRIVE
Founded in 1897,
Klafter’s is still going
strong, thanks to
next-generation lead-
ership committed to
building on a family-
business foundation.
VAPOR
92 |
ELECTRIC
ALLEY: VAPOR LAWS
GO “WHAC-A-MOLE”
Local legislation contin-
ues at a fast clip.
98 |
VAPOR VIEWS
Vapers seek conve-
nience and flavor,
according to a new
survey of the vapor
market.
SPIRITS
102 |
MAKER’S
MARK: THE VALUE OF
HERITAGE BRANDS
Whether in cigars or
spirits, heritage brands
have the power to
sell themselves—but
they’re even more
powerful when you
give them a push.
DEPARTMENTS
2 |
PUBLISHER’S
LETTER
8 |
IN THE FIELD
IPCPR’s Mark Pursell:
Beyond the Show
22 |
LEGAL MATTERS
What You Need to
Know About Federal
Regulation
26 |
NATO NEWS
California Tobacco
Flavor Bans
88 |
CRA CORNER
Florida, the Courts
and a New Dynamic in
Washington
108 |
SOUND ADVICE
Kristoff Cigars’s Glen
Case
ON THE COVER:
Photo by Candace West
34
PAGE
82
PAGE
16
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CONTENT
[ 4 ]
TOBACCO BUSINESS
[
JULY
/
AUGUST
|
17 ]
CORRECTION:
In our last issue's profile
of Tobacco Road, we mis-
pelled Arlene Harkrader's
name as "Harkraeer,".
Arlene, our apologies.