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64

TOBACCO BUSINESS INTERNATIONAL

JANUARY/FEBRUARY 2015

Gather ’Round

TPC invites you to attend two roundtable discussions

hosted by industry experts.

Integrating Premium

Cigars for Profit!

Moderated by former Drew Estate

President/CEO Steve Saka, this

roundtable will help retail attendees

explore how adding premium cigars

to their product mix—or expanding

their selection of premium cigars—can

boost profits. Saka, the master cigar

blender credited with the creation of

the Liga Privada brand, will offer his

expertise on the topic and guide the

discussion.

Distribution 101

Given the seismic growth of the

electronic product business, this

roundtable will explore the need

to establish product distribution

networks between the U.S. distributor

community andChinesemanufacturers

of vaping products. Participants will

share insight on overcoming the

challenges presented by distance,

cultural differences and effective communication between

product manufacturers.

The discussion will be hosted by Ed O’Connor, publisher

of

Tobacco Business International

and

Vapor Consortium

International

,who recently visited China to meet with major

Shenzhen-based Chinese producers. O’Connor, along

with Chinese colleague and Beijing resident Arlen Luo,

publisher of eight English/Chinese translated magazines

and associate publisher of

Vapor Consortium International,

will moderate the roundtable.