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TOBACCO BUSINESS
[
SEPTEMBER
/
OCTOBER
|
17 ]
COVER STORY
40 |
MEET
REGIS BROERSMA:
GENERAL CIGAR’S
CHANGE AGENT
Since taking the helm at
General Cigar, this STG vet-
eran has been traveling the
globe, firing up enthusiasm
for the company’s family of
premium brands.
FEATURES
12 |
INSIGHTS
FROM IPCPR
Highlights and happenings
from the International Pre-
mium Cigar & Pipe Retailers
Association’s 85th annual
convention.
28 |
NEW
BEGINNINGS
After taking on retail and
petroleum, the Tarbell
family went back to its roots
in search of inspiration for its
tobacco business, Ohserase
Manufacturing.
OTP/PIPES/RYO
22 |
PACKED
FULL OF INSIGHT
After almost a
decade in
the pipe business, Missouri
Meerschaum’s Phil Morgan
explains what retailers need
to do to keep pipe enthusi-
asts coming back for more
and how his company
can help.
PREMIUM CIGARS
48 |
CUBA:
EXPLORING
CIGAR COUNTRY
If you’ve ever hoped to see
authentic Old World cigar-
making up close, now is the
time. The window for truly
experiencing the country
known for producing legend-
ary cigars may be closing—
in more ways than one.
54 |
CELEBRATING
FAMILY VALUES
Frederik Vandermarliere,
CEO of J. Cortès, shares
the business lessons he’s
learned from his family and
reflects on what led to his
company’s successful part-
nership with Oliva Cigar.
62 |
CASE STUDY:
KRISTOFF
Drawing on 13 years of
experience in the premium
cigar industry, Kristoff’s Glen
Case outlines how focus-
ing on quality, consistency
and availability of product
can spark growth and new
opportunities for any
tobacco business.
68 |
THE LONE WOLF,
REBRANDED
The beauty of this cigar
manufacturer, retailer and
lounge operator lies in its
ability to reinvent itself—
a few times over.
74 |
BUILDING AN
OASIS IN CANADA
Toronto’s new Cigar Com-
pany & Gentlemen’s Barber
Shop is paving the way for
a new concept to creating a
cigar smoking destination.
ALTERNATIVE
80 |
ALL EYES ON: THE
BUDDING OPPORTUNITY
As more states legalize
cannabis,
TB
investigates the
profit potential for tobacco
stores and smoke shops.
BY THE NUMBERS
86 |
ELECTRIC ALLEY:
VAPOR’S UPDATED VOICE
When Wells Fargo Securities
released its latest tobacco
insights, some of it was a
pleasant vapor surprise.
88 |
HOW TO SURVIVE
AND THRIVE AS A
TOBACCONIST TODAY
A recent survey of cigar
shop owners suggests ways
retailers can boost their
businesses.
SPIRITS
92 |
TRY SOMETHING
DIFFERENT
Retailers often
rely on well-
known brands that will sell,
but taking a chance on
something new or boutique
can pay off, reports
Tobacco
Business
’s spirits writer.
DEPARTMENTS
2 |
PUBLISHER’S LETTER
8 |
IN THE FIELD
Davidoff’s Charles Awad
84 |
LEGAL MATTERS
Reading the Tobacco and
Marijuana Leaves
34 |
NATO NEWS
NNN: The FDA’s Proposed
Rule for Smokeless Tobacco
94 |
SOUND ADVICE
Kretek
International’s
Sergio Montolfo
40
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12
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CONTENT
ON THE COVER
photo by Robb Sharetg