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EAS: ALL CUED UP FOR
SUCCESS
JACOPO D’ALESSANDRIS
, PRESIDENT AND CHIEF EXECUTIVE
OFFICER OF
E-ALTERNATIVE SOLUTIONS
, SHARES HIS INSIGHTS
ON THE VAPOR MARKET’S UNCERTAIN PATH FORWARD—
AND
HIS COMPANY’S INFOMERCIAL-FUELED
STRATEGY
FOR NAVIGATING IT
.
BY JENNIFER GELFAND
PHOTO BY RICHARD FREEDA
P 66
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