Ventura Cigar Company has a new release set to make its debut at this year’s Tobacconists Association of America (TAA). The PSyKo SEVEN Nicaragua is blended by Indiana Ortez, a rising star in the cigar industry and daughter of well-known tobacco industry icon Omar Ortez. Indiana previously collaborated with Ventura Cigar Company on its limited edition Fathers, Friends and Fire cigar, which was released back in the spring of 2018.
Ortez went through several blends to reach the final blend that had the essence of what she was in search of. The final blend of PSyKo SEVEN Nicaragua is described as bold and complex, offering rich, nuanced flavors that constantly evolve throughout the smoking experience. PSyKo SEVEN Nicaragua is hand-rolled in the Ortez factory located in Condega, Nicaragua. It’s wrapped in a vintage 2007 Desflorada wrapper, a nod to the stories of those working within the tobacco industry before her.
“Every cigar has a story to tell,” says Indiana. “Every puff from a favorite cigar is the story behind the growers, the workers, the blenders- the people who have dedicated their lives to the craft. Whenever you want to create a new blend, you need to depend on your intuition. It’s like a recipe- you can’t force making something that’s truly great. If you enjoy the process as you go through it, your intuition will guide you.”
“Indiana has such vision,” says Michael Giannini, General Manager at Ventura Cigar Company. “She has a genuine, organic understanding for the nuances of tobacco, and knows how to bring it to life so the smoke can be enjoyed to the fullest. She’s a real talent, and we’re so pleased to be working with her and getting her passion and story blended into our PSyKo SEVEN Nicaragua cigar.”
PSyKo SEVEN Nicaragua will come packaged in 20-count boxes and will be presented in three sizes: Gordo (6 x 60), Robusto (5 x 50), and Toro (6 x 50).
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