Swisher has announced that John Miller has been elected to serve as its company president and CEO. Miller joined Swisher back in 2012 and has been recognized for his efforts to guide the company through its significant strategic change, highlighted by year-over-year record-breaking growth. Miller has also been a key figure in Swisher transforming the organization and refocusing its priorities on growth and innovation. This includes Swisher’s corporate rebranding which better reflects its guiding principles and strategic goals.
Miller has held several senior leadership roles within the company during his tenure at Swisher, including the role of president since 2017. Before that position, Miller served as Swisher’s senior vice president of sales and marketing, responsible for overseeing the company’s core tobacco and adjacency businesses, sales, marketing trade and business analysis.