Tobacco Business

[ 92 ] TOBACCO BUSINESS [ MARCH / APRIL | 21 ] TOBACCONIST / ON YOUR SHELF Avo Classic Belicoso Manufacturer: Avo Cigars Size: Belicoso (6 x 48) MSRP: $12 per cigar Juarez Shots Le 2021 Manufacturer: Crowned Heads Size: Petit Robusto (4 x 50) MSRP: $5.60 per cigar Havana Q Manufacturer: J.C. Newman Cigar Co. Sizes: Double Grande (6 x 60), Double Robusto (5 x 56), Double Toro (6 x 54), Double Churchill (7 x 52) The Avo Classic Belicoso, released in 2005, is a unique vitola available for a limited time with only 2,000 25-count boxes being released in the U.S. This cigar features Dominican filler tobaccos wrapped in a sun-grown Ecuadorean wrapper. “For over 25 years, the Avo Classic has pleased con- sumers with its consistently smooth yet flavorful blending and flawless construction,” says Lana Fraser, director of marketing and retail at Davidoff of Geneva USA. “The Belicoso shape further intensifies the flavor delivered in this blend while maintaining the mild, creamy character you’ve come to expect and appreciate from Avo Classic.” The Avo Classic Belicoso is a mild to medium-strength cigar that has a creamy flavor profile with notes of earth and nuts that are complemented by a subtle pepper spice. Crowned Heads’ Juarez Shots returns in 2021, brought back due its popularity following last year’s release. Juarez Shots is presented as a Petit Robusto in 50-count cabinet boxes. The cigar is named after a lyric in Johnny Cash’s song “Cocaine Blues” from the 1968 album “At Folsom Prison.” “Juarez, as a brand, experienced dramatic growth in 2020,” says Crowned Heads co-owner/founder Jon Huber. “The Shots are a great limited seasonal release that gives fans of Juarez a short-format option to enjoy the blend not only during the cold weather months but any time of year as well.” Only 500 50-count cabinet boxes of Juarez Shots are being released this year. This cigar is rolled at Tabacalera Pichardo in Estelí, Nicaragua. J.C. Newman Cigar Co.’s new value cigar, Havana Q, will come in a variety of different ring gauges to cater to the modern cigar smoker’s varied preferences. It will also be offered in a vacuum-sealed humidor bag, making it easy to store and merchandise within brick-and-mortar locations and also making it more available to cigar smokers everywhere. “We wanted to bring the essence of Cuba to consumers without breaking the bank. With larger sizes and convenient ‘humi-bag’ packaging, all varieties of smokers will find something they like in Havana Q,” says Drew Newman, fourth- generation owner and general counsel at J.C. Newman Cigar Co. Havana Q is rolled at the J.C. Newman PENSA factory located in Estelí, Nicaragua, and will be sold as individual cigars as well as in a resealable 20-count humidor bag.