Tobacco Business

[ 88 ] TOBACCO BUSINESS [ JULY / AUGUST | 21 ] TOBACCONIST / ON YOUR SHELF Camacho Liberty 2021 Manufacturer: Camacho Cigars Size: Churchill (7 x 48) MSRP: $20 per cigar Oliva 135th Anniversary Edición Limitada Manufacturer: Oliva Cigar Co. Size: 5 1/2 x 54 (Perfecto) MSRP: $120 per box Fratello Fresh Pack Manufacturer: Fratello Cigars Size: 6 x 50 MSRP: $25 per pack Originally launched to celebrate and honor the birth and history of the United States, the Camacho Liberty series is entering its 19th year with another highly anticipated annual release. Camacho Liberty is known for its strength and blend of tobaccos from four different countries rolled into a Churchill format. The tobaccos in the blend undergo extended fermentation and aging and are brought together in a cigar that Camacho describes simply as “unrelenting.” The Camacho Liberty 2021 is marked with spice and pepper initially that showcases the Hon- duran filler tobaccos that Camacho has embodied for generations. These are reinforced by a nutty cream that brings balance and depth to the smoking experience. The aromas and spice together will give the smoker an experience on par with Independence Day fireworks. Only 2,550 boxes of Camacho Liberty 2021 will be released worldwide. Oliva Cigar Co. is celebrating its 135th anniversary in the tobacco industry with a very special release. The company has announced a limited edition commemorative box containing exclusively handmade cigars. The Oliva 135th Anniversary Edición Limitada cigar will present Oliva’s Serie V in a new vitola. The lacquered box will contain 12 Perfecto- shaped 5 1/2 x 54 cigars that will be closed at both ends and feature a rounded head. The box will feature a colorful scene from Oliva’s Estelí farms under the lid along with a unique historical descriptive band adorning the front. The blend will consist of a Ecuadorian wrapper and Nicaraguan binder and filler tobaccos. Only 15,000 boxes of the Oliva 135th Anniversary Edición Limitada will be released worldwide. Fratello Cigars has released a new five-count fresh pack containing five existing blends: Fratello Oro, The Texan, Camo Blue, Camo Rosso and Camo Verde. This is the second fresh pack from Fratello following the previous release of the Space Fresh Pack. Fratello Oro is the company’s first cigar with a Connecticut wrapper and is considered one of Fratello’s best-selling cigars. The Fratello Camo is a trio of value-priced cigars that feature three different wrapper types: Fratello Blue is made with a maduro wrapper, Fratello Rosso features an Ecuador Habano wrapper and Fratello Verde is covered in a Connecticut-seed leaf from Ecuador. The final cigar in the pack, the Fratello Texan, was previously an exclusive cigar only available at Texas retailers and featured an HVA Ecuador wrapper and Sumatra binder as well as Piloto Cubano Ligero, Andullo, Esteli Ligero and Pennsylvania Ligero filler tobacco. Fratello’s new fresh pack is expected to ship to retailers beginning in September 2021.

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