General Cigar Honors Industry Legend Benji Menendez

Benji Menendez General Cigar

Benji Menendez General CigarAt this year’s International Premium Cigar & Pipe Retailers (IPCPR) trade show in Las Vegas, General Cigar held a private reception to honor Benji Menendez for his continuing support of the company and his many contributions to its many brands. Menendez retired from General Cigar in 2014 after serving as its vice president of premium cigars. He has spent over 60 years in the handmade cigar business with many contributions and accolades to his name.

In a press release, General Cigar President Régis Broersma commented: “Our relationship with Benji Menendez has continued long after his retirement from the company. To this day, he is a trusted advisor, mentor and friend to all of us in the General Cigar family. It was truly an honor to have Benji and his lovely wife Margarita with us at IPCPR this year and we look forward to continuing to work with him, to soak up the wisdom he so freely shares.”

“General Cigar is my extended family and I am grateful that they have never forgotten me. I am looking forward to doing more things with the company. I hope I can help in some small way to spread the word about the fantastic cigars they make,” added Menendez.