Drew Estate has announced ACID Accents Collection, a new ongoing series of regional exclusives to be available to Drew Diplomat retailers in specific regions. ACID Accents Collection is part of Drew Estate celebration of ACID’s 20th anniversary. The first two ACID Accents, Jay Street Posse and B-More 410, will be on display in Drew Estate’s booth during the 2019 International Premium Cigar & Pipe Retailer Association (IPCPR) trade show and convention.
ACID Accent Jay Street Posse is a 4 1/2 x figurado with ring gauge that ranges from 52-62. This cigar will be exclusive to the New York City area to Drew Diplomat Retailers in a 50 mile radius of New York City and all of Long Island and takes the brand back to its roots. Jay Street in Brooklyn is where the ACID brand was born 20 years ago. Drew Estate has chosen to honor its “New York Accent: with a brash Sumatran wrapper over Nicaraguan binder and fillers. It will be available in 10-count soft packs with an MSRP of $92.
B-More 410 is a 4 1/2 x 60 vitola exclusive to all Maryland area Drew Diplomat retailers. This blend also features a Sumatran wrapper. It will be sold in 10-count soft packs with an MSRP of $80.
Jonathan Drew, president and founder of Drew Estate, commented: “When we first introduced ACID Cigars, our challenge was having the retailers accept the brand into their stores because the industry was so extremely conservative. Now that ACID is truly a top performing brand nationwide, we look to honor those regional pockets of Retailers with local exclusives that are truly bangers. The Cubans are really good at introducing excellent regional sticks, and I’ve always liked the approach. We want ours to be purposeful and speak to our roots.”
Both cigars will begin shipping in August 2019. Drew Estate will include a merchandising tray with initial shipments of both ACID Accents to retailers. Future ACID Accents are currently planned for the second half of 2019 for Texas, California, Atlanta and Chicago with details coming soon.
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