Tobacco Industry Marketing Trends 2022

A Year in Review: 2022’s Biggest Marketing Trends

2022 is nearly over, but many tobacco businesses are already looking ahead to the new year and making their marketing plans. A new year...

Solving the Identity Crisis

Many businesses, including tobacco shops, ensure they’re taking the necessary precautions when selling age-restricted products so they always remain in compliance with all government...
Michael Zercher | 22nd Century Group

Choosing the Future: Michael Zercher and 22nd Century, Part 2

Part 2 of the May/June 2022 cover story from Tobacco Business featuring Michael Zercher. For part 1, click here. Bringing VLN to the Market VLN is...

New Categories Leading to Big Results

It’s September, and that means we are nearly three-quarters of the way through the year. The economy has been a hot topic for many...

Set it Off

In business, there’s always an alternative path to take on the road to success. The many paths toward success even apply to a traditional...

The Year Behind and Ahead of Us

2021 was a very interesting year for Operation: Cigars for Warriors (CFW). As you can imagine, 2020 was an extremely rough year for CFW,...
3 Tips for Selling Pipe Tobacco

Tips for Tobacconists Getting Started with Pipes

Tobacconists who are looking to bring in more pipes and pipe tobacco to their stores must be able to answer several key questions. Are...
Premium Cigars

The Long and Winding Road Toward Substantial Equivalence

The following article was written before the Aug. 19, 2020 court ruling delaying the Deeming Rule and Substantial Equivalence process as it applies to...
The Sound of Marketing | Podcasting with Erica Arroyo and Amy Tejada of The Lounge Experience

The Sound of Marketing: Getting Started in Podcasting

Why should every manufacturer and retailer have a podcast? The answer is very simple: because it’s important to connect with your customers on all...
With Gratitude: CAA Pays Tribute to Javier Estades

With Gratitude: CAA Pays Tribute to Javier Estades

There are some people in life who just get it. We call them naturals. For naturals, it just clicks—the long days, hard work and...
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