Luxury Redefined: S.T. Dupont
Known for its high-quality writing instruments, cigar accessories, lighters and leather goods, French luxury brand S.T. Dupont has been enchanting the world since the...
How to Make Your Brand Speak
Companies often believe that just because they think a cigar is great, they can release it and consumers will automatically buy and smoke it....
Slaying Giants: 2 Guys Smoke Shop’s David Garofalo
In 2019, David Garofalo, the owner of 2 Guys Smoke Shop, which is based in Salem, New Hampshire, seems to be licensed to print...
How to Make Your Business More Inclusive
Are you looking to bring more diversity and inclusion into your business? Janelle Lamar, ATL Cigar Company’s director of marketing, recommends making the following...
How to Launch a Successful Humidor Program
Whether you’re an established tobacconist or a retailer interested in expanding your store’s footprint, cigars and humidors are good investments. Despite government regulations impacting...
The Power of the Leaf: A Look at Aganorsa Leaf
Eduardo Fernandez created Aganorsa in Nicaragua in 1998. The Cuban expatriate had experienced a tremendous amount of success in his earlier career as an...
How to Survive and Thrive as a Tobacconist Today
Why do some stores thrive while others struggle? While some factors, such as having a great location, are obvious, there are lots of more...
Milestones: Miami Cigar’s Nestor Miranda
While the actual date of his 75th birthday was Feb. 14, 2018, Nestor Miranda and the company he founded with his wife Mariana are...
Fortune’s Child: The Daniel Marshall Story
Instead of living a life guided by currents and trade winds, Daniel Marshall has spent the past 37 years of his life charting the...
Demand and Supply: Trade Marketing Insights from General Cigar’s Chris Tarr
Trade marketing is the backbone of the tobacco industry. For those unfamiliar with the phrase, the main goal of manufacturers in trade marketing is...