CASAA Comes Out In Support of PMI’s MRTP Application for IQOS

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CASAA Support PMI's iQOS

Consumer Advocates for Smoke Free Alternative Associates (CASAA) has submitted a comment in support of Philip Morris International’s (PMI) MRTP application for iQOS.

Earlier this year, PMI submitted an application to the U.S. Food and Drug Administration (FDA) seeking approval to sell iQOS, it’s heat-not-burn device, in the U.S. It’s application is open for comments from the public until Dec. 12, 2017 and CASAA has already responded with a lengthy comment in support of the device.

“PMI convincingly demonstrates that iQOS significantly reduces harm and risk of tobacco-related disease to individuals,” CASAA says in its comment. “Because iQOS heats, not burns, tobacco, and because exposure to harmful chemicals across the board is significantly reduced, there is no doubt that the health risks of using this technology are dramatically lower than smoking. We find the scientific data included by PMI in its MRTP applications, generally corroborated by independent research conducted by Dr. Konstantinos Farsalinos, compelling.”