Cappelli Brothers Cigar Company

Siblings in Philadelphia found success with a BYOB cigar lounge.

Andrew and Michael Capelli

If you’re a cigar smoker today, you know that the opportunities to smoke—in situations where you would normally socialize with friends—are few and far between. You also might agree that those are the best times to enjoy a cigar. The laws enacted, both nationally and locally, have served to isolate smokers by making it increasingly difficult to eat, drink and smoke in the same space.

As the old adage proclaims, sometimes the solution is right in front of you, and that was the case for brothers Michael and Andrew Cappelli, who had no experience in the cigar business until a few years ago. “Andrew and I had different careers; he was in the hospitality industry and I was in the construction industry,” recounts Michael Cappelli. “I ended up moving across the street from a bodega-ish cigar shop. I thought it was a really cool place. My grandfather smoked cigars, my father smoked cigars, and I occasionally did.”

Cappelli began frequenting the spot, enjoying the chance to socialize. “I could ‘BYOB’ my alcohol and have a cigar,” he says. “The store had some character, but it was more like a convenience store with some cigars and cigar products. It wasn’t much of an enthusiast’s type of cigar destination place.”



They renamed the store “Cappelli Brothers Cigar Company” and renovated the interior, getting customized humidors from Newsham’s Woodshop, another Pennsylvania-based company, which provided an attractive display space for cigars while leaving enough interior space for a full wet bar and 18 bar stools. The BYOB cigar bar area is on the street level, and there’s a smoking lounge downstairs—Cappelli’s Cellar.

The bring-your-own-bottle (BYOB) feature is an important one here, because in Philadelphia the rules that go along with a liquor license are very strict—and those rules definitely don’t allow smoking. On the other hand, BYOB venues are a staple of Philadelphia’s nightlife, and one growing in popularity.

Here’s how the BYOB works: “You bring the bottle, you bring us your beers, [and] you’ll never know you weren’t at a bar,” he explains. “We do freshly squeezed fruit for cocktails, muddled herbs and bitters. All of our recipes are one-liquor cocktails, so if you bring in a bottle of vodka we’ll send you to the vodka page showing recipes we’ve developed. It’s $5 for a cocktail, a $15 corking fee on wines and liquors, and $2 per beer. We’ll save you about 30 percent on beer, and for high-end liquor the savings are exponential.”