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earegoingtocommunicatewithyouasclearlyandopenlyaswecanwithinguidelinesofwhatafederalregulatoryagencycandoDr.DavidAshleydirectoroftheFDAsCenterforTobaccoProductsOceofSciencetoldTMAparticipants.Wewanttobeastransparentaswecan.AshleywentontorecapsomeoftheagencysactivitiessofarincarryingoutthemandatesoftheTobaccoControlActandnotedthatnalrulesongraphichealthwarningsandSubstantialEquivalenceexemptionswillbeissuedthissummer.ButthemostrelevantpartofthepanelpresentationsforretailersprobablycamefromAnnSimoneaudirectoroftheOceofComplianceandEnforcementwhoreportedontrainingsessionsandoversightofretailers.Lastscalyearwewenttovedierentstatesinlargejurisdictionsandprovidedliveretailertrainingswhichwerealsotape-recordedandavailableforphone-inlistenersshesaid.Morethan1000retailersparticipatedinthoseevents.isyearwearedoingmonthlywebinarsandalsoacceptingrequestsfromretailerssheadded.eycansubmittopicswheretheyfeeltheyneedtrainingoroutreachfromFDAtoassistthemincomplyingwiththelaw.RetailersinterestedinmoreinformationshouldvisittheFDAsCenterforTobaccoProductswebsite.Everyoneshouldlookatourwebsiteonaregularbasistogetinformationshenoted.Whenwedetermineaneedforawebinarweposttheagendaormystablastsouttheinformationonagendatopicsforthesewebinarswhichoeranopportunityforretailerstoaskreal-timequestionsandgetanswersfromtheCenteronanyrequirementsapplicabletothatspecicretailer.epolicyoftheFDAwithregardtoretailenforcementistorstsendwarninglettersaboutviolationssheadded.Afterasecondviolationwewillpursuecivilmoneypenaltiesthestatuteisveryspeciconhowmuchwemaypursuedependingonnumberofviolations.TodatetheFDAhasconducted9000inspectionsofretaillocationsandissued337warningletterswithregardtoenforcementincluding30warninglettersofviolationsoftheavorban.Werecentlyissued11warninglettersregardingthemodied-riskprovisionlightlowandmildcigaretteviolationssaidSimoneau.Wewillcontinuetodoinspectionsandsurveillanceonanynewprovisionsofthelawastheybecomeeective.ommonwealthBrandsRobWilkeywillassumethechairmanroleattheTobaccoMerchantsAssociationTMAannouncedJamesStarkeyIIIoutgoingchairmanoftheTMAattheorganizationsannualmeetingandluncheon.Adiculttimeliesaheadonethatwillbeexpensivetime-consumingandfrustratingforeveryoneintheindustryStarkeysaidinwelcomingWilkeytotherole.Suchaperiodrequiressomeonewhoisyoungandvibrantandwhohappenstobealawyerwithlongexperienceinregulation.FollowingtheannouncementWilkeypresentedStarkeywithanawardinrecognitionofhis25yearsofworkwiththeTMAonbehalfoftheindustry.AlsoatthelunchtheTMAannouncedtheindustryexecutiveswhowillbeservingasdirectorsoftheorganizationoverthenextyear.eyare68TOBACCOOUTLETBUSINESSJULYAUGUST2011Dr.DavidAshleydirectoroftheFDAsCenterforTobaccoProductsOfceofScienceFourdirectorsoftheFDAsCenterforTobaccoProductspresentedattheconferencefromleftBeverlyChernaikAnnSimoneauKathyCrosbyandEricLindblomTMAsFarrellDelmanoutgoingTMAChairmanJamesH.StarkeyCommonwealthBrandsRobWilkeyFDADirectorsReportWTMAConferenceHighlightsCTMAWelcomesNewChairmanMountainServiceDistributorsGeneralCigarCo.AltadisU.S.ASmokerFriendlyAllianceOneJTIUSAMolinsRichmondAristaLaboratoriesUniversalLeafTobaccoAstraTobaccoKingMakerMarketingSwisherInternationalGeneralCigarReynoldsAmericanCommonwealthBrandsStephenAltmAnDAnielCArrGAryelliSterryGAllAGherherbertWeAtherforDthomAShirShfielDthomASlAvinkAmiChAelliGonWAlternieDermAnnbhAvAnipArAmeSWArJ.thomASryAnSherWinSeltzerJAmeSSWAuGerrobWilkey